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Understanding Digital Rights Management in Media & Entertainment
Digital Rights Management (DRM) is a set of technologies and strategies used to protect digital content from unauthorized access, copying, and distribution. In the media and entertainment industry, where content such as movies, music, TV shows, e-books, and games is created and distributed digitally, DRM plays a crucial role in safeguarding intellectual property and ensuring creators are compensated for their work.
What is Digital Rights Management?
DRM refers to both technological solutions and legal frameworks designed to control how digital content is accessed, used, and shared. At its core, DRM prevents piracy, unauthorized duplication, and illegal distribution. This allows content creators, publishers, and distributors to maintain control over their intellectual property in an era where digital content can be copied and shared almost instantly.